Insights
Insights: Digital Marketing

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Our Most Recent Insights

Opioid and Fentanyl Misuse Prevention Messaging
How can organizations craft effective public health campaigns order to prevent and reduce opioid misuse?
September 24, 2024

Opioid and Fentanyl Misuse Prevention Messaging

Examining case studies across the nation, we discuss the individual, environmental, and socioeconomic factors that lead to opioid misuse. We further explore ways to craft prevention messaging that will reduce stigma and lower barriers to those seeking treatment.
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Exciting News: Magnitude of Change is a B Corp!
September 13, 2024

Exciting News: Magnitude of Change is a B Corp!

It’s been one year since we began pursuing our B Corporation™ (B Corp™) certification.  Today, after the extensive application period, we are thrilled to announce that we are officially a B Corp! This means that we have met the stringent requirements to be recognized as a company that is doing good for people (both within…
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Vaccination Outreach Campaigns
Public health campaigns are more essential than ever, but face unique challenges. What can advertisers do to ensure they succeed?
August 21, 2024

Vaccination Outreach Campaigns

During National Immunization Awareness Month, we are sharing insights from recent studies to bolster public health marketing strategies, especially how to ensure vaccination outreach campaigns are successful. Public health is an issue that drives much of our work. When we saw the deluge of medical misinformation during the COVID-19 pandemic, we were inspired to create…
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9 Signs You Need to Change Your Digital Marketing Campaign Strategy
June 12, 2023

9 Signs You Need to Change Your Digital Marketing Campaign Strategy

Your marketing strategy is a part of your company's success. Here are 9 signs you need to change your digital marketing campaign strategy.
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What is a Social Impact Agency? How It Can Benefit Your Business
July 12, 2023

What is a Social Impact Agency? How It Can Benefit Your Business

As a business owner, you might have heard the buzz about how a social impact agency can really benefit your business. Learn how and why here.
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Traditional Marketing vs Digital Marketing: Which Has Higher Impact?
November 16, 2023

Traditional Marketing vs Digital Marketing: Which Has Higher Impact?

Marketing can go digital nowadays, or stay the traditional route. Find the analysis between traditional marketing vs digital marketing here.
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