Sustainability
Insights
Insights:

There’s more to learn every day.

For large projects, for specialized industries, for a guide through marketing from a team who’ve been in the industry for years. We understand your vision and help you reach it.

Our Most Recent Insights

Listen Up, Sports Fans: Streaming Audio & the FIFA World Cup
Magnitude, Programmatic Advertising
June 15, 2026

Listen Up, Sports Fans: Streaming Audio & the FIFA World Cup

Who watches soccer in the U.S.? The World Cup is back in the U.S. for the first time in 32 years, and people are tuning in on their phones, computers, TVs, and through their earbuds. This is a milestone event, and advertisers are chomping at the bit to get into it. In case you missed…
Learn More
Conversational Advertising in 2026: From ChatGPT to Programmatic
Magnitude, Programmatic Advertising
May 5, 2026

Conversational Advertising in 2026: From ChatGPT to Programmatic

The next time you open ChatGPT for a quick question, you might see a new kind of answer: ads. ChatGPT users say exactly what they want to get out of the platform. Instead of triangulating various characteristics and online behaviors, it can see exactly what a person wants to do, learn, or purchase. The ads…
Learn More
Using DSPs to Maximize Reach for Nonprofit Campaigns
dsp marketing nonprofit campaigns
Programmatic Advertising
December 11, 2025

Using DSPs to Maximize Reach for Nonprofit Campaigns

Nonprofits, government agencies, and purpose-driven brands often face a challenge: standing out in a crowded market while expanding their reach to create meaningful change. An organization can only succeed in its mission when its message reaches the right people at the right moment. One solution is to move beyond fragmented digital media buying and adopt…
Learn More
The Digital Divide: Financial Literacy Across Generations
Magnitude, White Paper
November 27, 2024

The Digital Divide: Financial Literacy Across Generations

In this white paper, we examine how the digital divide interacts with financial literacy across multiple generations. Using behavior change theory, we can tailor online messages toward generational identities and lived experiences to most effectively reach people about financial literacy. For any questions and to learn more about purpose-driven marketing and advertising, please reach out…
Learn More
Sign up to receive updates

Join the conversation.

Want to receive the latest updates and positive news straight to your inbox? Jump in—enter your email below.