November 14, 2025Beyond Impressions to Social Impact Many of the toughest challenges faced by government agencies, NGOs, and mission-driven brands can’t be…- October 21, 2025Defining Social Impact Marketing Modern consumers, citizens, and community members expect more from organizations than just products or services. They…
- September 20, 2025Introduction: Beyond the Purchase Behavior change marketing goes beyond traditional approaches by focusing not just on short-term persuasion, but on…
- August 20, 2025Magnitude of Change is a marketing technology company for government and adjacent agencies, NGOs, and purpose-driven brands. We work with…
- July 9, 2025Today, technology creates an interconnected world through digital platforms, providing organizations with more opportunities for communication and engagement with old…
- June 21, 2025Significant shifts in advertising trends and capabilities occur regularly. Most recently, AI has created more tailored online engagement methods, including…
- June 11, 2025Navigating the vast array of digital advertising services can often feel overwhelming. However, selecting the right service is not as…
- May 27, 2025For organizations focused on driving positive behavioral outcomes, data informs every decision, shapes every message, and ensures each campaign aligns…
May 15, 2025The primary goal of advertising is usually understood as selling goods and services, or driving awareness of your business. To…- April 22, 2025In Part 1, we discussed the importance of social impact marketing and how companies can use it to create meaningful…
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